Privacy Policy
Straight Line Automotive Privacy Policy: Data, AI Use & Your Rights
Effective Date: March 23, 2026
Privacy Policy Overview: How We Collect, Use & Secure Your Data
We at Straight Line Automotive ("we," "us," "our") respect your privacy. This Privacy Policy is designed to explain how we collect, use, and protect the personal information you provide to us when you access our website, purchase our goods or services, engage with our AI-powered features, or interact with us on social media, as well as your own rights to the information we collect.
Please read this Privacy Policy carefully. We will alert you to any changes to this Policy by changing the "last updated" date at the top of this Policy. Any changes become effective immediately upon publication on our website, and you waive specific notice of any changes to the Policy by continuing to use and access our site(s). We encourage you to review this Privacy Policy periodically, when you use our website for any purpose, engage with our AI technologies, or interact with us on social media. You are deemed to have accepted any changes to any revised Privacy Policy by your continued use of our website after the revised Privacy Policy is posted.
INFORMATION THAT WE COLLECT
We collect a variety of information from you when you visit our website, make purchases, interact with our AI-powered features, or engage with us on social media. By accepting this Privacy Policy, you are specifically consenting to our collection of the data described below, to our use of the data, to the processing of this data, and to our sharing of the data with third-party processors as needed for our legitimate business interests. The information we collect may include:
PERSONAL DATA
Personal Data is information that can be used to identify you specifically, including your name, shipping address, email address, telephone number, or demographic information like your age, gender, or hometown. You consent to giving us this information by providing it to us voluntarily on our website or any mobile application. You provide some of this information when you register with or make purchases from our website. You may also provide this information by participating in various activities associated with our site, including responding to blogs, contacting us with questions, or participating in group training. Your decision to disclose this data is entirely voluntary. You are under no obligation to provide this information, but your refusal may prevent you from accessing certain benefits from our website or from making purchases.
DERIVATIVE DATA
Derivative data is information that our servers automatically collect about you when you access our website, such as your IP address, browser type, the dates and times that you access our website, and the specific pages you view. If you are using a mobile application, our servers may collect information about your device name and type, your phone number, your country of origin, and other interactions with our application. Derivative data may also include data collected by third-party service providers, such as advertising and analytics providers, and may include cookies, log data, or web beacons. Cookies are discussed more fully below. Derivative data collected by third-party service providers generally does not identify a specific individual.
FINANCIAL DATA
Financial data is data that is related to your payment method, such as credit card or bank transfer details. We collect financial data in order to allow you to purchase, order, return, or exchange products or services from our website and any related mobile apps. We store limited financial data. Most financial data is transferred to our payment processors, STRIPE, PAYPAL, and INTUIT, and you should review these processors' Privacy Policy to determine how they use, disclose, and protect your financial data. As a courtesy, these payment processors' Privacy Policies can be found here:
- STRIPE: https://stripe.com/privacy
- INTUIT: https://www.intuit.com/privacy/
- PAYPAL: https://www.paypal.com/us/webapps/mpp/ua/privacy-full
SOCIAL NETWORKING DATA
We may access personal information from social networking sites and apps, including Facebook, Instagram, LinkedIn, Twitter, Snapchat, or other social networking sites or apps not named specifically here, which may include your name, your social network username, location, email address, age, gender, profile picture, and any other public information. If you do not want us to access this information, please go to the specific social networking site and change your privacy settings.
MOBILE DEVICE DATA
If you use our website via a mobile device or app, we may collect information about your mobile device, including device ID, model and manufacturer, and location information.
HOW WE USE YOUR INFORMATION
Your information allows us to offer you certain products and services, including the use of our website and AI-powered features, to fulfill our obligations to you, to customize your interaction with our company and our website, and to allow us to suggest other products and services we think might interest you. We generally store your data and transmit it to a third party for processing. However, to the extent we process your data, we do so to serve our legitimate business interests (such as providing you with the opportunity to purchase our goods or services and interact with our website, AI systems, or mobile app).
Specifically, we may use the information and data described above to:
- Create and administer your account;
- Deliver any products or services purchased by you to you;
- Correspond with you;
- Process payments or refunds;
- Contact you about new offerings that we think you will be interested in;
- Interact with you via social media;
- Send you a newsletter or other updates about our company or website;
- Deliver targeted advertising;
- Request feedback from you;
- Notify you of updates to our product and service offerings;
- Resolve disputes and troubleshoot any problems;
- Prevent fraudulent activity on our website or mobile app;
- Analyze trends to improve our website and offerings;
DATA SHARING COMMITMENT
WE DO NOT SELL YOUR DATA
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information for marketing or promotional purposes. Your information will never be sold, exchanged, transferred, or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the purchased product or service requested.
COOKIES
We may use cookies for tracking purposes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. If you disable cookies, some features may be disabled and some of our services may not function properly.
SECURITY OF YOUR INFORMATION
We take all reasonable steps to protect your personal data and keep your information secure. We use recognized online secure payment systems and implement generally accepted standards of security to protect against personal data loss or misuse. However, no security measure is foolproof, and no method of data transmission can be guaranteed against interception or misuse. We cannot guarantee complete security of any information you transmit to us.
YOUR RIGHTS
You have certain rights with respect to your personal data. You have the right to update or change any information you have provided to us. To update or delete your information, please contact us at contact@straightlineautomotive.com.
CONTACT INFORMATION
If you have any questions about this Privacy Policy, please contact us at:
- Email: contact@straightlineautomotive.com
- Phone: (970) 301-4839
- Address: 2409 West 10th Street, Greeley, CO 80634
Last Updated: March 23, 2026
